We have been in business since 1976, and serving the residents of St. Albert and Edmonton since 1981. We specialize in designing custom jewellery, repairs, restorations, appraisals, and retail sales. 

We have a third generation master goldsmith and gem cutters on site. We use the latest technology in the jewellery industry; computer generated designs using DIGITAL GOLDSMITH® which allow our customers to take an idea from conception to completion and view it in 2D on the screen.  We also use Gemvision Matrix- A CAD/CAM system. We have added two brand new programs- Counter Sketch Studio in 3D and Ignite Firstorm CAD system.

Feel like something new! We can redesign your current pieces or bring us your unwanted jewellery and we will melt down your precious metal and reuse your stones or give you a credit against the purchase of any in stock item.
 
We are an authorized dealer for the Canadian Polar Bear Diamonds. These stones are from the Ekati and Diavik Mines in the Northwest Territories. Canadian mined and Canadian cut Polar Bear diamonds are a piece of Canada's history. The precise proportions of the Canadian Ideal cut is the standard by which all other diamonds are measured.

We carry KAMELEON - the Interchangeable Fashion Accessory system - sterling silver jewellery and collect your JewelPops, Kabirski designs, Frederic Duclos designs, Pierre Laurent watches and ELLE. Our latest line is Joseph Elias bands made from Palladium, Cobalt, Tungsten and Titanium.